We’ve talked about value ladders, we’ve talked about traffic and the different kinds of traffic but haven’t really talked a lot about getting emails, and how to do that with a squeeze page.
It’s no secret that social media is just rented space and although it’s a great way to drive traffic to your websites and funnels, having a list is a much better way to reach your audience and it’s traffic you own! Just take what’s happening with Tik Tok right now.
One of the easiest ways to grow your list is through a squeeze page. A squeeze page is a simple landing page that collects emails from your audience. To do this, you give your audience something in return like a lead magnet or a case study. Something of value so that they are willing to provide an email to you.
The way this will work is creating a LM that will solve a problem your target audience has, you will then have it accessible through the squeeze page. You can drive traffic with an organic post or a paid ad and your new audience will see your hook, hear your story and take you up on the free offer that is your LM.
You will just need a very simple landing page that has an opt in form that usually just collects their name and email. From there using a software like Active Campaign, they will get an email with a link to download the free LM. This is something that can be hosted in Google Drive and shared only to someone that gets the email.
The fastest way to grow your list is to use that LM with a number of different hooks or you can even use multiple hooks with multiple LM’s to build your list even faster depending on what problem you’re solving for your audience.
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